Training workshop on Bio-tourism & Marketing, case study > Prespa
Duration: 27-28 June, 2013
Location: Prespa, Greece
The training took place in Prespa in June 27, 28 and brought BUFF together stakeholders from Prespa Region from different layers of the society including: local authorities, business, NGOs, farmers etc. The focus were the following topics:
- Biopolitics and bio-tourism
- Field case study: Prespa municipality
- The tool: tourism marketing
- Design: development of the bio-touristic products of Prespa
- Collective action: institutions, unions, authorities
- Applications in business: design and action
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